An online store is only half the job.
The store is where people buy. Getting the right buyers to it is the other half. I design Shopify and B2B ecommerce sites, and I've grown them with Google Shopping and remarketing — so the store actually sells.
In short: I design Shopify stores and B2B ecommerce sites for Metro Detroit companies — custom themes, clean product pages, and a checkout built to convert. I built and grew the online store for Toggled's LED lighting products through Google Shopping, remarketing, and Amazon advertising.
Shopify stores that convert
A good store removes every reason not to buy. I design Shopify sites around that idea:
- Custom theme work that matches your brand, not a stock template
- Product pages built to answer questions and reduce hesitation
- Fast, mobile-first layouts — most shopping starts on a phone
- Clean checkout flow with the right payment options
- Search-visible product pages, so Google can send you buyers
Catalogs and dealer portals
B2B ecommerce is a different animal — buyers reorder, negotiate, and expect account-level pricing. I build stores that fit how businesses actually purchase:
- Large product catalogs organized so buyers find parts fast
- Tiered and account-based pricing
- Bulk and repeat ordering
- Integration with the systems you already run
Ecommerce design FAQ
Do you build on Shopify or something else?
Mostly Shopify for retail and DTC, and BigCommerce or a custom setup for larger B2B catalogs. I recommend the platform that fits your catalog size and how you sell.
Can you help drive traffic, not just build the store?
Yes. I've grown ecommerce sales through Google Shopping, remarketing, and Amazon advertising. The store and the traffic have to work together.
How much does an ecommerce site cost?
A Shopify store on a customized theme typically starts around $10,000; larger B2B catalogs with custom features are quoted per project. You get a fixed quote up front.